BehaviorRetentionMonetization
Marvel Strike Force · Gacha
Designing a reason to come back
A configurable bonus-reward loop that gives every eligible orb opening a visible next milestone.
Game ModeProduct DesignPlayer Experience
Marvel Strike Force · Battleworld
Designing a new way to play
A six-day alliance event designed to make cooperation feel meaningful without adding more grind.
DataGrowthBusiness Impact
Zonaprop · FSBO
Turning marketplace supply into growth
Rethinking the owner-listing journey by connecting behavioral data, user research, and business goals.